Atlantic Lottery Corporation Partners with IGT for Innovative Gaming Solutions

Atlantic Lottery Corporation & IGT Launch Exciting 8-Year Tech Partnership

A team presentation at the Canadian Gaming Summit

A Game-Changer for Atlantic Lottery

The announcement of an innovative eight-year technology agreement between the Atlantic Lottery Corporation (ALC) and International Game Technology (IGT) marks a significant milestone in the gaming industry. This collaboration is designed to propel ALC into a future where technology and player experience are at the forefront of their growth strategy.

Harnessing Technology for Sustainable Gaming

During a recent panel at the renowned Canadian Gaming Summit in Toronto, ALC CEO Dallas McCready emphasized the critical role technology plays in modern gaming. He stated, “Technology is disrupting everything in the industry. As consumer preferences shift, we must adapt to maintain our connections with thousands of retailers across Atlantic Canada.”

**Key Points of the New Deal:**
– **IGT’s cloud-based IntelligenEVO System:** This cutting-edge technology will enhance system performance and player satisfaction across Atlantic Canada.
– **Focus on Responsible Gaming:** The new system aims to integrate features that promote healthy play while adhering to expert recommendations.
– **Upgrade from Legacy System:** ALC’s previous gaming technology, in use since 2014, has become outdated, making it vital for a switch to a more reliable and efficient system.

A Unique Position in the Gaming Market

With this agreement, ALC becomes the first World Lottery Association-affiliated operator to implement IGT’s central management system in a distributed gaming market. Michael MacKinnon, Atlantic Lottery VP of Product, shared insights on the impact of IGT’s technology, saying, “By leveraging IntelligenEVO, we will not only enhance our video lottery network but also increase our contributions to public good.”

**Additional Advantages of the IntelligenEVO Technology:**
– **Player-Centric Functionality:** ALC will access advanced features tailored for players, ensuring a satisfying experience.
– **Optimized Data Delivery:** The open API design facilitates effective data management, adapting swiftly to changing player needs.

Looking Ahead: Rollout Timeline

The deployment of this revolutionary system is slated for spring 2026, which is highly anticipated in the gaming community. This strategic move underlines ALC’s commitment to staying relevant and competitive.

Summary

In summary, the new eight-year agreement between Atlantic Lottery Corporation and IGT signifies a bold step into an era where technology enhances player experience while promoting responsible gambling. With advancements like the IntelligenEVO central system, ALC seeks to lead by example and revolutionize the gaming landscape, ensuring both sustainability and satisfaction for players.

Scroll to Top